A Promotion campaign developed with full-fledged materials, including print, online and social media materials.
A promotion campaign for winter data packages offered by IPKO to its clients during the whole winter season for Kosovo as well as the wider region (roaming).
The idea was to create a follow-up to the “Summer Data” campaign developed and aired in summer 2018, by following another young couple through their winter adventures in Gjakovë (Kosovo), St. Naum (Macedonia), Tirana (Albania) and Bansko (Bulgaria), by documenting their experience in a “data diary.”